RICK PETERSON BIOGRAPHY

Rick Peterson began his career in his home town of Honolulu after receiving his degree in Illustration Photography from Brooks Institute of Photography. He initially worked within the hospitality industry, shooting for major resort and corporate accounts while gaining recognition from leading ad agencies with award winning campaign assignments.

Peterson currently resides in Tucson, Arizona, with his wife, Jillian, and their two cats. Rick maintains his photo studio on his four acre desert property where he shoots commercial and catalog assignments. He often travels throughout the region and the country for on-location jobs. Peterson is a past president of the ASMP Tucson chapter, supporting standardization of quality imaging practices through the digital revolution. Rick has won numerous awards of excellence for his work. He is a mentor with the Institute for Digital Media Arts.

Call Rick at (520) 881-1460 for a friendly discussion and quote on your next photo shoot.

PETERSON PRODUCTIONS STUDIO

WORKING WITH YOU:  We establish the photography style & usage and begin the creative process of photographing your product – whether one or two images, dozens or hundreds. If client art direction is requested, we will make an appointment - or you can drop ship merchandise to the studio and request email-proof approvals. Merchandise is insured, tracked, prepped, photographed and return-shipped with expediency.

THE SPACE: Custom built 1,000 square foot shooting area with two zones: a 15 foot wide cyc and a 6 foot square shooting platform for tabletop. When shooting large volume catalogs, we may shoot in two zones and our work flow is a model of efficiency.

THE EQUIPMENT:  Canon and Phase One / Hasselblad digital cameras, Norman strobes, Arri & PhotoFlex hot lights, state-of-the-art computer / software / networking.

THE WORKFLOW:  Merchandise that is shipped or delivered to the studio by a client is prepped and styled as necessary and photographed either according to specifications or given a custom-stylized photographic treatment. Color accuracy is assured with industry standard methods of input profiles, grey references, calibrated monitors and output profiles to match your print or web based usage. Remote proofing / art directing is available by way of emailed jpegs. Final image files are most commonly transferred by FTP.

THE CREW:  We work with exceptionally talented support people including hair & makeup stylists, garment/product stylists, food stylists, art directors, assistants, tech support and set construction specialists.

IN STUDIO / ON LOCATION:  Photography that is expressly produced to communicate the client's branding and the product's character – executed on time and on budget.

Call (520) 881-1460 for a friendly discussion and quote on your next photo shoot.

RICK PETERSON:  FOCUSING ON PEOPLE

Welcome to Rick Peterson's People Portfolio.

Rick Peterson has a talent for photographing people in an illustrative-editorial style. Rick approaches his portraiture sessions solo or in collaboration with an art director, stylist and set designer. He puts his subjects at ease by involving them in the creative process. Whether in the studio or on location, Peterson pre-visualizes the photograph while crafting light, adjusting the styling and coaching his subjects into character like a skilled director. Rick's advertising clients are quick to refer him to others, citing his natural way with people and his production savvy.

Peterson produces unique visual interpretations that are “on target” with your audience and business objectives by applying his creativity and technical expertise. He is a dedicated professional with boundless enthusiasm and genuine appreciation for his clientele. Rick is a master at capturing images that reproduce beautifully across all media. His all-digital workflow, supported by the latest image processing technologies and color-management expertise, enables Rick to perfect your desired photographs with speed and accuracy. This reduces turnaround time and improves cost efficiencies. That means you'll see the best quality images possible — in print or online.

Tucson - Phoenix, Arizona AZ Photographer specializing in Commercial, Advertising, Corporate, Industrial, Annual Report, Architectural, People, Lifestyle, Product, Catalog, Editorial - location and studio photography for business.

Call Rick at (520) 881-1460 for a friendly discussion and quote on your next photo shoot.